Elephant
and Obelisk
Bernini, 1667 · Piazza della Minerva · the Romans call it the Pulcino della Minerva
Its mark
Only here, in the app
It becomes a mark
Its outline is where everyone starts.
Bernini's marble elephant has carried this Egyptian obelisk since 1667, a few steps from the Pantheon. Everyone on the way to the Pantheon walks past it. Now it's a prompt: line your camera up with its outline, or draw over it, and make it yours.
The mark
The reveal
Same obelisk. Everyone's story.
Everyone who stands here makes their own take on the same mark. Add yours and the reveal plays them all, one becoming the next.
Example takes. Generated examples. The reveal stays locked until you add yours.
- Generated example take: a wedding couple in front of the obelisk
- Generated example take: two kids jumping beside the elephant
- Generated example take: friends under umbrellas in the rain
- Generated example take: two friends laughing at night
- Generated example take: a family with a map
- Generated example of a drawn take: the elephant and obelisk in watercolour
- Generated example of a drawn take: the obelisk as a gelato stack
Piazza della Minerva, Rome
Only here
About 200 metres around the obelisk.
Anywhere else in the world, this mark can't be made. Go there, open the app, and it's waiting for you.
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Have a shop near a mark?
Put an offer on it and bring the people standing outside through your door.